Website Search for Media Solution

Helping your site visitors quickly find content of interest is critical to your business. You're business invests significant time and resources to create content and attract loyal readers to your website, but if they aren't satisfied with the experience on the site, they're gone in a click. This can be particularly important if the goal of your website is to increase the average number of page views per visit and boost subscription rates to premium content.

Endeca Website Search for Media offers the best way for your readership to engage with your site content, resulting in:

  • Increased page views and natural search traffic
  • Higher advertising and sponsor revenues
  • Improved customer loyalty and retention
  • Reduced IT and production costs

Endeca's Content Spotlighting capabilities offer you an opportunity to transform a visit to your site into a cross-sell and up-sell of new products and services. Through an intuitive and interactive interface, Endeca Website Search guides users through all of the information you have available on your website - product information, support information, company information, etc., so they are productive with even the most complex content.

Endeca's Publishing Suite provides the most compelling user experience for your customers, and gives you the control to manage the experience in a cost effective manner with the following capabilities and benefits:

A User Experience powered by integrated search, Guided Navigation, merchandising, and spotlighting. When customers come to your website, they want to be provided with a user experience that allows them to have an interactive dialog, just as they would with a customer service representative or content expert. Endeca’s integrated, search, navigation, and dynamic merchandising and content spotlighting, provides an unparalleled experience which keeps your customers satisfied, and keeps your support costs low.

A Tools Suite which puts control in the hands of the business. Endeca's Publishing Workbench gives your nontechnical users administrative control of your site, through a flexible and extensible tools suite, allows you to quickly and easily optimize the user experience to meet your business objectives. Whether it is to make content or product suggestions based on a customer’s search or navigation option, landing page development, or relevancy and thesaurus management, Endeca’s Publishing Workbench and applications, featuring Endeca Page Builder, the business user has control, without the need to rely on IT.

Search Engine Marketing capabilities to attract new visitors to your site. An optimized user experience is meaningless without users. Endeca's Search Engine Marketing module dramatically increases natural search rankings by improving how your website content is presented and indexed by the major search engines. In addition, the module helps generate optimized landing pages for paid search listings, improving conversions across tens of thousands of keyword buys. The result is a higher volume of qualified traffic coming to your website.

A Platform built for scale, speed, and simplicity. Endeca for Website Search is built on the Endeca Information Access Platform (IAP), the leading platform for building search applications. With the MDEX Engine™ at the core, Endeca makes it straightforward to pull together any data, anywhere, regardless of source or structure, in the fastest possible time-to-market. Whether it is product data, company information, or support content, Endeca can easily bring together this data and make it available for users to make more educated decisions, faster. Importantly, as your data changes, and your attributes change, the MDEX Engine can automatically adapt, delivering the right user experience and an unparalleled TCO advantage.