Endeca Extend Partner Program
Endeca customers have always relied on Endeca to drive the search, navigation, merchandising and spotlighting experience on their customer-facing websites. With the McKinley release of the Endeca Information Access Platform (IAP), and now the with the Endeca Extend partner program, the ability for Endeca customers to control and optimize the entire user experience has been brought to a whole new level.
Enabled by the extensible foundation of the Endeca IAP and flexible and intuitive business tools, the Endeca Extend partner program enables Endeca technology ecosystem partners to integrate more easily and more innovatively than ever before.
Endeca Extend is currently focused on eCommerce and media software vendors. Inaugural partners in this program include web analytics vendors, user-generated content providers, ad network providers, rich user interface technologies, and recommendations vendors, to name a few. A full list of Endeca Extend certified partners can be found on the Technology Partners page and are identified by the Endeca Extend Certified Partner logo.
Through this program, participating partners can leverage the Endeca platform to create plug-and-play modules, called cartridges, for Endeca-powered sites. For customers, this helps them combine data from siloed systems, leveraging all their valuable information assets, to use it where it matters most – in the customer experience. This will help both eCommerce and online media sites create differentiated experiences that increase sales and ad revenue.
For Endeca’s partners, this enables them to integrate directly into the Endeca-powered user experience through the extensible platform, allowing partner content to influence user behavior in a much more contextually-relevant way. This demonstrates the power of their offering to increase revenue, margin, ad inventory, and other critical bottom-line metrics.
For more information on this program, please contact us.
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